But what is a 404 error page? To answer this, we must first understand what a 404 error is. A 404 DNS error is commonly known as a File Not Found error. This is what you see when you type in a URL that does not exist into your browser's address bar. Usually, the server returns something akin to 404 - File Not Found. If a search engine comes across such an error, it can have a negative impact on your search engine visibility. The solution to this is the creation of a custom error Phoenix SEO page, usually named 404.htm. When this page is extant on the server, instead of a File Not Found error being returned, the 404.htm file is returned. It can be thought of as a "catch-all" page, that is displayed when no file corresponding to the file called upon in the address bar exists.



You must think of search engine optimization as a long-term investment in your website. It is an ongoing marketing effort that takes persistence. As you begin to implement optimization techniques, remember it can take several months before you see the results, so be patient. Here are some tips to help you improve your website rankings in the future.

Additionally, it is hard to figure out what is really responsible for the success or failure of your link building efforts. Will it be the content or the link builder? A link builder can simply create many links but is never responsible for the kind of content that is provided in those links.

semantic Phoenix SEO 7) It's about relationships. What is a link? A link is a relationship. How are relationships created? Sometimes they are asked for (Hey, would you link to me?), often times the value of the content and the ease of usability generate an unspoken but linked relationship.

To illustrate, link builders who practice white hat methods focus on visitors in the first place. Then they focus on getting qualified traffic. And after that, they focus on improving thought leadership. Finally, the link builder pursues brand promotion along with quality links. That's the reason this type of link building system works so fine.

Bookmarking is another way of building links. These have high page rank in the eyes of Google and are certainly worth placing your link on. Sign up to sites such as StumbleUpon, Delicious and Reddit. Add your bookmark with your link. This could be for things such as the latest article you have written or a web page or post.